Business Advice
Printing Security – The ‘Forgotten Link’ In Operational Excellence
Mention security to most small to medium sizrd businesses (SMB) owners, management or decision makers and many will automatically think of physical security breaches, or electronic security issues in the office or network.
Does Your Customer Retention Strategy Have A Promise?
One of the first lessons anyone involved with sales and marketing is ever taught is the four ‘Ps’ of price, product, place and promotion. Getting the right combination of these is the formula for successful customer acquisition.
Underpinning Digital Campaigns
We’ve come to a point in the marketing industry where there is no longer a need to stress the benefits of digital marketing campaigns. It is common knowledge nearly every campaign should have an…
Top Tips To Promote Your Business Locally
The recession has meant that many businesses are looking for alternative ways to promote their products. By providing consumers with better propositions, communicated through more direct channels, they hope to gain better cut-through than would be achieved through traditional routes… Read the rest
One In Four Small To Medium UK Businesses Using Social Media To Connect With Customers
One in four small to medium sized businesses in the UK are using social media to connect with customers, according to new research published by Daryl Willcox Publishing. The survey – entitled ‘How Do Small to Medium Businesses Market Themselves?’… Read the rest
Innovation – In Threes
By Roger Browne, Managing Director, Futurology Limited
There’s an old joke that describes two men walking across the savannah in Africa when they spy a hungry looking lion. The lion starts to approach them and they fear for their lives.… Read the rest
Visibility Is Good. Credibility Is Better.
This winter there has been a lot of talk about ‘visibility’. For the purposes of this though, I’m not talking about whether you can see out of your windscreen when it has frosted over. The kind of visibility that has… Read the rest
Top Tips For Marketing Success
03/02/2010
By Kursha Woodgate
[b]Definitions of marketing[/b] are plentiful. For small business owners, most would agree that [b]marketing[/b] is about generating sales opportunities so that your businesses can grow. Concepts such as brand building and customer relationship management may seem… Read the rest
